A BUSINESS OF OUR OWN

Young learners explore what it takes to run a business—selecting products, designing a sales stand, and applying core entrepreneurial concepts.

Program Details

In this program, youth explore what it takes to run a business. They’ll learn how to plan, promote, and price products while building foundational skills in entrepreneurship.

“Watching 6th graders negotiate, problem solve, and use mirrors, free stickers and dynamic pricing to drive sales… No wonder the products sold out before parents even had a chance to visit the stalls!” – Grade 6 teacher

About A Business of Our Own

  • Program length: 2-6 hours 
  • Program format: In-class or online 
  • Supports curriculum: Math, language, social studies 
  • Provided resources: Interactive digital resources, and a physical kit or resources for activities/games*

*physical kit for in-class/in-person programs

What will youth do and learn?

  • Discuss what businesses do, and use the Business Model Canvas to plan for a business 
  • Participate in an interactive pen production activity 
  • Discover possible target markets and types of promotions used when creating a new business 
  • Work as a team to develop marketing and promotional messaging for their business 
  • Record simple income and expenses, and learn how to set prices for products in a business setting

Connect With Your Local JA Office

Program availability varies by location. Please reach out to your local JA office to confirm specific program options in your local community and to register to participate in the program (as an educator or volunteer).

Independent Learning

Access this program as a self‑directed learning option on JA Campus. Plus, discover even more free online programs that help youth build skills in money management, career exploration, and entrepreneurship.